Benoit Tremblay - the web, what matters. Simple.

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What People Can Achieve

April 25th, 2010

People can achieve a lot more when allowed to think creatively than when retrained in their thinking and freedom of action

PuSH And PubSubHubbub (PubSub what?)

March 4th, 2010

Growing the comfort zone means never being in it

February 25th, 2010

Breaking out of the comfort zone (a.k.a doing something that matters) means forgetting about the comfort zone

Infinite Amount Of Bad Names

February 22nd, 2010

Why add 2.0 to your new idea's name, when the amount of bad names you can choose form is infinite?

Filling The Gaps

February 11th, 2010

Life (mostly business) Is All About Filling The Gaps. Most products try to fill the gaps between two other products. It's OK, it just can't go on forever as the gaps become smaller.

Having Ideas

February 9th, 2010

The easy part: having ideas. Hard part: communicating them effectively.

Best Vs. Most Popular

February 8th, 2010

"Best" and "most popular" are often confused. They rarely meet.

What Design Can And Cannot Do

February 3rd, 2010

What design can and cannot do: design can help a good idea spread, but can't save a bad idea.

Apple iPad: Marketing Strategy And Tech Blogs

January 28th, 2010

Apple marketing did its job correctly when launching the iPad (Make you think it's an exceptional product). The troubling part is how the tech blogs over-hyped the whole thing.

Creative Thinking Inside The Box

January 18th, 2010

Thinking outside the box is overrated. Constraints exists and creative thinking inside the box is actually what matters.

Thinking outside the box is highly overrated: constraints exists in probably 99.9% of everything we do, whether we like it or not. This makes thinking outside the box very difficult, if not impossible, in most situations.

Creative thinking inside the box (the constraints) is essential and to me, a more important skill than thinking outside the box.

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