Comments on: Doing crap vs Changing the world

By: Roxanne

Roxanne — Wed, 26 Aug 2009 01:46:20 +0000

Ouchhh. I feel guilty about that. It's true Ben, as we write our articles we need to be careful of the source. If it is from reliable person or not. We must also consider the welfare of our readers.

By: Wynter Jones

Wynter Jones — Wed, 05 Nov 2008 04:01:33 +0000

I like your point. I never thought of it as exactly as you have though. I just always knew that writing content for websites that NEED accurate information wasn't for me. I'm no expert in a lot of fields. I do write about what I know. I have even been hesitant to hire Copywriters, because they sometimes produce "crap" too. This is the Internet, freely get Information and most importantly the information should be accurate, and help the masses have more knowledge! Wynter Joness last blog post..The $1, 000 Website Flipped in 48 Hours

By: Saturday Rap | Insight Writer

Saturday Rap | Insight Writer — Sun, 02 Nov 2008 05:38:14 +0000

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By: Sunday Link Love #15 and November Top Commentator Contest | Hussein's Blog

Sunday Link Love #15 and November Top Commentator Contest | Hussein's Blog — Sun, 02 Nov 2008 04:49:18 +0000

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By: Mitch

Mitch — Wed, 29 Oct 2008 22:20:50 +0000

I think you bring up an interesting point. In a way, I don't have a problem with people putting up some of these websites, as long as they've done some kind of research before they put the information up. If they're putting up bad information, that's worse than good information they know nothing about. However, I guess we also have to say "buyer beware", of sorts. I'm diabetic, so I know that, if I'm looking up information on Google, if the American Diabetes site or another medical site I know comes up, I know who the authority information is coming from. Yeah, I know it's not always that easy, but we, and the public, always have to be cautious in evaluating what we're looking at. Mitchs last blog post..Credibility, Article Writing, And Marketing Products

By: Jimmy

Jimmy — Wed, 29 Oct 2008 19:58:11 +0000

Ya know, this is a pretty thoughtful blog overall. I liked it as SEO Horror, and just overall I can see why you've built up a loyal community. It's taking time and exploring interesting subjects that makes you worthwhile. Good work. Jimmys last blog post..PPC Search Engine Management - Vital in a down economy

By: Roger Hamilton

Roger Hamilton — Wed, 29 Oct 2008 12:09:48 +0000

This is an interesting post. Thanks for sharing ! Hope to see your new posts soon.

By: Will

Will — Wed, 29 Oct 2008 04:31:29 +0000

If this is a moral dilemma people, they can actually try to construct good content when they build their medical related pages with high CPC in mind. This is what Mahalo for instance is doing. And this is more a long term strategy anyway because if the content is actually decent it might get edu links etc., and then it can acquire self-reinforcing authority. More expensive to make sites this way...more benefits down the road though. Wills last blog post..Your Ad Here

By: Underdogblogger

Underdogblogger — Tue, 28 Oct 2008 09:05:37 +0000

@Suzie Orman - jeez, you could at least have the decency to "spin" my comment a bit if you are going to steal it! not cool! Underdogbloggers last blog post..The underdog throws you the bone of LSI

By: Ron Amundson

Ron Amundson — Tue, 28 Oct 2008 08:29:02 +0000

One possible solution to crapternet is making use of the about pages to provide some level of credential vetting, whether it be via a mini-CV, or a linkedin badge, or something. (hmmm, I should do this myself)

Now, in the medical blogging arena its tough, as due to HIPAA, hospital policy, coworker headaches, liability, and other things… med folks prefer anonymity. Very few, outside of retired folks, or institution sponsored and scrubbed blogs have the freedom to do so. (and scrubbed med blogs, while not crapternet reflect the tone of the institution, not so much the medical professional blogger, and the loss of authenticity makes them borderline imho)

In 1998, in a meeting with a VC for our latest medical product, they really drove home vetting of the physician testimonials… not paid product placement, but legit paper trails. The VC ideally wanted something researched at NIH to really drive home the credibility aspect. Of course the dotcom world crashed before we got very far publication wise, but the knowledge we gained during that time was invaluable.

And I think that in the domain of the marketer who is outside his/her domain of expertise, something similar could apply. Outside vetting… strike up a dialog with a guru in the field, get them to comment on your blog, even if its partly negative. Retired professionals are often highly opinionated, many have time, and if invited, who knows…. and it the opinion is negative, use that to either A, crank up marketing with engagement perhaps even with other med professionals, or B, resolve that said effort is going down the wrong path.

Granted the above approach is time consuming, and it really only applies to a long term sustainable business model… not grab the latest google trend and run adsense like mad for a few months or less. For jump and go, I think about the only thing to do, is error on the side of caution, esp in the medical domain.

Ron Amundsons last blog post..Graphical display ads plumbers with leaking pipes at home