Where’s the magic now?
Why your brand’s Facebook page might suck
I think Facebook did a great job with “pages” and what you can do with them is really interesting, particularly for brands. The sad thing is that most Facebook brands’ pages suck. Really. They suck because they fail to understand the core concept of social media and that providing value is not an option. I’m [...]
Real Time Web, Challenges and moving towards a PeopleRank
I’ve spent some time lately thinking about the challenges ahead when it comes to the real time Web. There are a lot of challenges for sure, going from building an infrastructure able to index the real time web to being able to deal with the flow of information. To me, the real problem has never [...]
Choose your social networks
We can’t deny the fact that a good social network strategy is almost essential in today’s world. Being part of social networks is all about reaching more people and getting more traffic. You might or might not have a social strategy, but one way or another, I’m sure you’re involved in the community. Are social [...]