Ben Tremblay » success http://bentremblay.com/en The web, what matters, common sense Thu, 17 May 2012 15:38:00 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Starting On Top http://bentremblay.com/en/starting-on-top http://bentremblay.com/en/starting-on-top#comments Fri, 01 Jan 2010 19:30:54 +0000 Ben Tremblay http://bentremblay.com/en/?p=1550 "Why can't I just start on top and skip the pain?". We're all trying to do that, but it would mean anybody can do it. Climbing comes with its share of pain.

]]> http://bentremblay.com/en/starting-on-top/feed 0 Technorati state of the blogosphere http://bentremblay.com/en/technorati-state-of-the-blogosphere http://bentremblay.com/en/technorati-state-of-the-blogosphere#comments Tue, 23 Sep 2008 02:45:49 +0000 Ben Tremblay http://www.frogstr.com/?p=127 Technorati released the first part of their annual “state of the blogosphere” report. Technorati describe this report as follows:

Since 2004, our annual study has unearthed and analyzed the trends and themes of blogging, but for the 2008 study, we resolved to go beyond the numbers of the Technorati Index to deliver even deeper insights into the blogging mind. For the first time, we surveyed bloggers directly about the role of blogging in their lives, the tools, time, and resources used to produce their blogs, and how blogging has impacted them personally, professionally, and financially.

We can learn some really interesting things from that report and I strongly suggest you take a quick look. The report shows that two-third of bloggers are male, 50% are between 18-34 years old and they are more affluent and educated than the general population. If you’ve been in the blogging world for more than three months, you’ve probably noticed that in a way or another.

Your tiny blog in the blogosphere

One thing I want to stress on is how many blogs are considered to be active by Technorati and why blogging is a long term investment. First, let’s take a look at this chart from Technorati:

Chart Technorati authority

Chart Technorati authority

It shows the number of blogs per technorati authority segments. The Technorati authority is the number of blogs linking to your blog in the past 6 months. As we can see, most blogs are very isolated from the blogosphere and never receive love from other bloggers. The situation changes when it gets to 20+ authority, but we can see that the number of blogs achieving some sort of success is really small. Only 75,000 out of 5 million bloggers have an authority of 50 or more!

The lesson is that so many people will abandon blogging within the first months or year. If you can keep a good posting rate for more than a year, there’s no reason for your blog not to reach at least the 50 authority mark. With that mark, you can at least claim you are in the top 50,000 bloggers in America. Sounds good heh?

Next part tomorrow

Technorati will release the second part of this report tomorrow so stay tuned. For today, I really just wanted to show how most people don’t succeed blogging and will stop very fast. Take this as an opportunity and see blogging as a long term investment.

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